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Online Tracking and Reporting
 
Transparency - A Key Aspect
Now an advertiser can monitor campaign reach and effectiveness through our ad serving software - "Real Media - Open Ad Stream (OAS 5.0)", which is known to be the best in Internet advertising management solutions. Online Monitoring is made possible to advertisers through a Login ID offered by us.

Advertisers can -
  • Access reports on a daily, weekly and monthly basis.
  • Change the number of creative executions.
  • Change the frequency of creative executions.
    For eg - an advertiser can offer higher frequency to the creative executions with better click-through results.
 
Reports
An advertiser can avail of the following online reports -
  • Executive summary
  • Campaign Summary
  • Campaign by impressions
  • Creative by impressions
  • Impressions by day of month
  • Impressions by day of week
  • Impressions by time of day
  • Unique visitors and impressions by date
  • Unique visitors and clicks by date
  • Unique viewers and view time by date
  • Visitor top-level domain by impressions
  • Visitor domain by impressions
  • Visitor browser by impressions
  • Visitor browser versions by impressions
  • Visitor operating system by impressions


Advertising on the Web  |   Advertising Specifications  |   Ad Scheduling & Targeting


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